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But they have to make money. More of the "non-hardcore" tennis fans are going to watch Capriati, Davenport, Roddick, Dent, Ginepri, etc. because those are the names (ok, maybe not Dent and Ginepri yet)."
. It's a shame, it really is, but for ESPN, it is the smart play to try and get better ratings, and consequently, more money. Sorry. I wish I could blame them. I also wish I could see Hewitt-Federer live.
In ESPN's defense, they were ready to go at 8:00 am this morning live. They have paid $$ to show one men's semifinal and how long can they keep this window open. They do have other commitments, such as golf.
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