The Collector Swedish Open final was decided on the clay of Bastad on Sunday afternoon between top seed and world number one Serena Williams and the home favourite, 8th seed Johanna Larsson, who is ranked at 76. Williams was going for her very first International Level WTA title after having lost in the other five she contested. Larsson lost both of the finals she reached – one being at this tournament in 2011 – so was going for her first ever WTA title. These players met for the first time in the Federation Cup playoffs earlier this year on a hard court, which the American won in straights. Williams was the overwhelming favourite, having already won 50 matches this season and the year to date head to head stat bore out this expectation – Williams had only lost three matches while her opponent won 12 and lost 19. Before the match, Williams stated “She has a good serve, a good kick – I always thought she’d be good on clay”, so she was looking forward to this encounter.
Williams served first and, after a very shaky start, gave Larsson the first break. The Swede then held and the next two games went with serve. Williams then broke back for 3-3, but Larsson got to 4-3 before the American again broke for 4-4 and then won the last two games to take the set 6-4. Williams started the second set much more focused and ran up a 4-0 lead by cutting down on her erratic play, serving better and winning the higher number of break points, although her stats were not that good by her high standards. Larsson then got a game, but Williams wasted no time in sealing the set at 6-1 for the title.